100%.Individualised.training
Online strength and conditioning coaching
For more info message
MSG: (+44) 7712 471834
Get in touch to learn more
Got a few questions? Just get in touch below…
Goals catered for
Developing strength
Increasing endurance
Power and explosiveness
Fatigue & Recovery Management
Injury prevention
Long term planning and programming
complete
1:1 Support
100% Customised Programming and 1:1 Weekly Check-Ins From a World-Class Coach. Maximise your Sport Performance
your coach

Alex Parry, MSc, BA
I’ve been working within strength & conditioning for around a decade, coaching recreational through to senior international athletes across a range of sports. I’ve supported two major universities and three national talent pathways.
Alongside this I work as a tutor and educator for British Weightlifting, as well as working as an assistant Lecturer at the University of Hull, specialising in Strength Coach-Athlete Relationships
How it works
Here’s a step by step explanation of what happens when you choose to sign up for online strength and conditioning coaching
1) Info gathering
Great strength and conditioning programmes require high-quality information, so we’ll start by discussing your sport, goals, training history, workout frequency etc. I’ll also ask you to send me a few exercise videos for technique assessment.
3) Train & Adapt
Each training session you’ll record key performance data such as weights, reps, times and distances, as well as fatigue. I’ll then review all your data and adapt your programme for the following week to keep you performing at your maximum potential.
2) 1:1 Support
We’ll start each week with a check-in, where we set your focus goals for the week. Throughout the week, you’ll have access to me through WhatsApp, where you can ask questions, as well as send exercise videos for feedback. We then round the week off with a review check-in on the friday.
3) Train & Adapt
Each training session you’ll record key performance data such as weights, reps, times and distances, as well as fatigue. I’ll then review all your data and adapt your programme for the following week to keep you performing at your maximum potential.
“
real athletes.real results
“My strength, power and endurance are without a doubt the best they’ve ever been, I’m feeling incredibly confident going into this fight”
“Gold in Kata and Silver in Sparring! My best before in either was bronze, so I think the strength and conditioning work payed off big time “
How will I communicate with my coach?
We’ll mainly communicate through WhatsApp, which we’ll also use to share videos.
What are your coaching Qualifications?
I have a Masters Degree in Strength & Conditioning, Level 1 and 2 British Weightlifting Certifications and Level 3 Sports Conditioning Certification. I am also currently pursuing a PhD in Strength Coach-Athlete Relationships.
Do you offer scholarships?
Yes, I provide full and part scholarships for talented athletes from challenging backgrounds and/or low economic means. For more information please email alex@characterstrength.co.uk with the subject line ‘Scholarship Application’
Is this coaching suitable for all levels of athlete?
Yes, absolutely. I work with recreational through to senior international athletes. The main things I look for are that you genuinely take your training seriously and are coachable.
Can I CHat with you before making a purchase
Of course, I actually insist on chatting with all my potential athletes to make sure that we’re a good fit. Feel free to drop me an email, alex@characterstrength.co.uk or message me on 07712 471834
Who have you worked with?
I have provided strength and conditioning support to Leeds Beckett and Leeds Universities, City of Leeds Swimming Club, Cultiv8 Tennis Academy and Leeds Rebound Gymnastics Club. I have also worked with individual athletes from recreational through to senior international level, and acted as Head Coach of Yorkshire Barbell Club, as well as Outlift Powerlifting Club.
Do you also work with youth athletes?
Yes, I also work with youth athletes. Coaching is delivered in collaboration with parents/carers, who must be present in all communication channels, as well as responsible for signing onboarding documents, making payments etc.
Let me Help you
Maximise Your Performance
We’ll work together to get you stronger, fitter, faster and dominate your sport.
Get in touch to learn more
Ready to Start? Just get in touch below…
Get in touch about S&C coaching
We’ll work together to get you stronger, fitter, faster and dominate your sport.